William Stern
Founder and CEO
About Cardiff
Since 2004, Cardiff has funded more than $12.4 billion for small businesses across the US. Approvals in minutes, funding the same day, backed by real people.
Why we exist
Traditional bank underwriting was built for a slower pace of business. Weeks of paperwork for a decision that can't wait. Cardiff exists to close that gap: real-time financial analysis, integrations with partners like Plaid, and a team that treats every business like a partner.
The Cardiff difference
Leadership
Cardiff is guided by a founding team that pairs long-term vision and hands-on partnership. The same combination that's kept the company close to Main Street since 2004.
Founder and CEO
CEO
Managing Partner
Managing Partner